The Fundamental Shift from “What to Build” to “Why to Build”
Most startups fail not because of poor execution, but because they build solutions no one needs. This article explains the Problem-First approach—a framework that shifts focus from “what to build” to “why to build.” Learn how to identify real problems, validate them with customers, and build businesses on the foundation of authentic market demand.
The Fundamental Shift from “What to Build” to “Why to Build” Read Post »